Founded: 2016–17 in Surat, Gujarat, by brothers Ilesh and Bhavdip Ghevariya turn0search2turn0search4turn0search9
Business Model: Global D2C fast-fashion brand offering bespoke and ready-to-wear menswear across 84+ countries, combining Indian manufacturing with French design aesthetics turn0search2turn0search4
Offering Range: Shirts, suits, blazers, kurtas, jeans, t-shirts, waistcoats, boxers—over 4,000 active designs, with 200+ new styles released weekly turn0search1turn0search0turn0search2
Surat Presence:
Their registered office and Indian warehouse are located at RRTM Phase 2, Canal Road (Surat’s textile hub—India’s largest textile mall) turn0search4turn0search3
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